ELITA - Innovate X Labs

Client

Elita

Services

Product Development

Location

Australia

Year

2025

ELITA, known for its exquisite timepieces, aimed to elevate its brand with bespoke packaging that reflects the elegance of its watches.

We designed and manufactured watch role cases, retail bags, lanyards, and business cards to meet the high standards of fine watch connoisseurs.

ELITA required packaging that not only protected valuable timepieces during transport but also aligned seamlessly with the luxury aesthetic of their brand.

The challenge was to create designs that are both functional and visually stunning, involving intricate details and durable materials capable of reflecting the brand’s prestige.

The challenges

We selected premium materials and collaborated closely with our manufacturing partners to ensure that every element of the packaging—from the protective features of the watch cases to the elegant textures of the retail bags—was produced to the highest quality.

Following approval, we managed a streamlined production process, maintaining strict quality control and frequent communication with ELITA to ensure all components met their rigorous standards.

The Solutions

Our approach included the development of custom solutions tailored to ELITA’s specifications.

We selected premium materials and collaborated closely with our manufacturing partners to ensure that every element of the packaging—from the protective features of the watch cases to the elegant textures of the retail bags—was produced to the highest quality.

Whether you're starting fresh or scaling fast, we're uniquely positioned to help improve your supply chain and grow your business.

Get in touch

We are excited to hear from you. If you have any questions, comments, or project inquiries, please don't hesitate to get in touch with us. We will do our best to get back to you as soon as possible!

Crafting Precision

ELITA, known for its exquisite timepieces, aimed to elevate its brand with bespoke packaging that reflects the elegance of its watches.

ELITA required packaging that not only protected valuable timepieces during transport but also aligned seamlessly with the luxury aesthetic of their brand.

We selected premium materials and collaborated closely with our manufacturing partners to ensure that every element of the packaging—from the protective features of the watch cases to the elegant textures of the retail bags—was produced to the highest quality.

Our approach included the development of custom solutions tailored to ELITA’s specifications.

Whether you're starting fresh or scaling fast, we're uniquely positioned to help improve your supply chain and grow your business.